When Others Hijack A Movement And Make It Worse

Apparently, Alicia Keys started a six year old movement two weeks ago. As is usually the case with body positivity movements, most women are excluded from participation. Intersectionality is never the foundation when a former star utilizes a vehicle to regain notoriety. This hash tag, which looked to embrace “natural beauty”, was problematic from the get go, in its somewhat unintentional but blatant shaming women for wearing make up, by seeking to “fix” those who rely on products to look “flawless” rather than seeking to challenge and repair a superficial society (the blame will always be placed on women for conforming to unrealistic expectations by those who enforce them). It has since been a tool of colorism and racism.

 

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